Mattel’s Fisher Price Moves to El Segundo

Parent-company Mattel is moving the headquarters of its preschool business, Fisher Price, to El Segundo, California.

Mattel announced the moved to investors on March 7th, along with news that they will be adding wood toys to their line-up this spring. The new Fisher-Price Wood line will be introduced in Walmart stores this spring before a broader product roll out later this year, according to a spokesman for the company.

Photo of Fisher Price new wooden toys collection, courtesy of Mattel.com.